Since July the 14th 2012, Azzurro Fashion Group launched their FOURth store in Amsterdam: FOUR. With music from the 240m2 Shop or sets from special Guests : FOUR is LIVE worldwide on AWDIO !

Azzurro Fashion Group is well-known for its iconic way of selecting brands and collections. With many years of experience in women’s fashion, Azzurro Fashion Group noticed that there is a growing demand for a men’s store of the same character as their women’s stores.

FOUR’s customers will be presented with carefully selected brands offering special items for every day life and beyond. The store’s concept creates a new fashion experience and everything that complements the customers' lifestyle. Expect product launches and exhibitions in the 240m2 store, with three floors showing a unique lifestyle and mood.

FOUR collaborates with several like-minded parties to create the whole concept. JSPR, furniture design from Eindhoven created this custom project with an eye-catching metal frame connecting the three floors and the store’s exclusive handcrafted furniture. Soundfreax Amsterdam installed the award winning VOID sound-system enabling FOUR to work with leading DJ’s from all over the world and to broadcast live on AWDIO everyday.

The Terraza session for July 29th is set to be an event of epic proportion with two huge headliners vying for the plaudits. James Zabiela goes up against Groove Armada with the former being one of the few who can match the latter for sheer energy and gusto. There's support from two North American live acts - state-of-the-art trance from Blonde's of Brooklyn and the slo-mo deep disco of Canada's The Mole. Resident jozif rounds up the room's enormous lineup. In the Discoteca meanwhile it's a Detroit techno affair with Derrick May, Octave One and their all machine live setup. French main-room stalwart Technasia is set to get things moving after resident Jem Haynes displays his own techno chops.

The Discoteca welcomes Carl Craig to the table on July 22nd. Detroit's finest musical export appears in addition to Dutchman Joris Voorn whose sets have grown to mythic proportion over recent We Love seasons. The techy Swiss sounds of Deetron are up after the sweet beats of seasoned campaigner Ryan O'Gorman. On the Terraza it's a return for the delectable melodies of Miss Kittin, a true original and unique musical force. She's joined by something of a Leeds triptych with residents PBR Streetgang and Paul Woolford being joined by 2020Vision honcho Ralph Lawson.

TERRAZZA
22:00 - 00:30 - PBR STREETGANG
00:30 - 02:30 - RALPH LAWSON
02:30 - 05:30 - MISS KITTIN
05:30 - 07:00 - PAUL WOOLFORD

Those great guys from Ghent, 2manydjs take their collection of everything from prog-rock to techno to We Love Space on July 8th. There's furry friend themed electronica in support with performances from The 2 Bears and The Mole. Consummate professionals Smokin' Jo and Ryan O Gorman complete the Terraza lineup. In the Discoteca it's a blend of classicist techno and its new movements in the form of Derrick May following on from Paul Woolford meeting Untold for an innovative back-to-back session. The Hot Chip DJs make a switch from their usual Terraza to display their harder edged sounds. Jem Haynes back-to-back with Luv*Jam get things heated in another vs. set.